AdWords Toolbox My AdWords Toolbox is created in memory of the dearly missed AdWords KeyWord Tool – building campaigns and pitching AdWords has never been the same. CPM, CPC, CPE,…
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YouTube Trueview Costs And Options Where YouTube Stands Google: First biggest search engine in the world YouTube: Second biggest search engine and first biggest video search engine in the…
Gmail Conversation Targeting & Business Tip I was working on a up-sell opportunity and needed to describe gmail inbox targeting – mailed myself the words “trucks south africa” and boom…
AdWords Email Switch Over Guide Before the everyone is treated to the new interface (which is a lot better) – this page will show you how to switch your email…
Ever run out of adgroup ideas or creativity when writing text ads in Google AdWords? Check the slides HERE to understand why multiple ads and a/b split testing is beneficial…
The set of slides HERE are quite lengthy and need to be shortened, for now I discuss a single method to sell AdWords to clients. Sell AdWords – For Beginners…
AdWords Optimization Checkpoints Some of the below could help maintain high quality management. The key piece of advice to note is – planning means everything: Why Optimize? Campaigns managed with…
AdWords Analysis – How To Interpret Stats Always monitor and analyse the basic key performance indicators (KPI’s) and know how to measure AdWords R.O.I Number Of Clicks CTR Ad Rank…